About Me

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Melbourne, Victoria, Australia
Born in the mid 1950's and raised in a very small country town situated in Northern Victoria. Resident of Melbourne since 1980 and happy to stay living in one of the world's most liveable cities. You can view my professional profile at http://www.linkedin/in/danielwatson
Showing posts with label Business Focus. Show all posts
Showing posts with label Business Focus. Show all posts

Tuesday, December 15, 2009

Stay Focused on the Main Game

As a business owner you are the focus of all incoming demands on your time and attention whether or not the demands are solicited or unsolicited. You are also the owner of “the buck stops here” label, so you probably also feel the burden of responsibility for staying on top of all relevant knowledge and other readily available information, so that your business can remain competitive with your immediate, as well as emerging, competitors.

As hard as it is to do, it is imperative for the ongoing success of your business, for you to remain totally focused on the main game, and not get distracted or sidelined by unsolicited demands for your time, or through allocating far too much of your limited available time, to attempting to know and understand everything you believe you need to know and understand, in order to stay in front of your competitors.

One problem commonly experienced by business owners is that they have never really decided what their main game is, and as a consequence, they devote far too much of their time and energies to activities for which they never see an adequate financial return, one commensurate with the time and energy devoted to those activities.

If you fall into this category, it is beholden upon yourself for the sake of your business and your own peace of mind, to review your current business activities, make a clear decision as to what in future will be the main game of the business, and then focus as much energy as you can on preparing a strategic plan for the future of the business, and then to developing a clearly focussed business plan that will facilitate the eventual success of the chosen business strategy.

Should you already be perfectly clear on the main game of your business, but the business is not living up to its potential, then it is highly likely that a lack of focus on this main game due to the constant demands on your time from others as well as the need for you to be the resource and information gatherer for your business, is a key reason for the under-performance of the business.

The following are a few suggestions that you might consider implementing in your business to ensure that, at all times, your major focus is on your main game, and not on participation in all of the sideshows to that main game.

• Implement a policy of only conducting face to face meetings by appointment, and limit these appointments to only people who can clearly be seen to have a real and positive contribution to make, in assisting you to win at your main game.

• Hire a “bulldog” as a gatekeeper to ensure that those attempting to circumvent the appointment process, only ever attempt this tactic once, and without success.

• Let everyone you deal with know the actual nature of your main game, and ensure that they are clear on where you would welcome their input, but equally clear that outside these boundaries their input will not be entertained.

• Learn to accept that you cannot possibly, regardless of the industry you operate in, personally ever acquire all the knowledge needed to run a successful business, and be prepared to import expertise, as and only when actually needed, and then only for specific well defined tasks.

• Realise that the vast majority of information that circulates and is always at your fingertips if you want to seek it, or is constantly being pushed and marketed to you incessantly even if you are not seeking it, is in the main stuff you already know, just repackaged, relabelled, pushed through new mediums or by new gurus, and really adds little value to your business.

• Use a media monitoring service to deliver to you a weekly tailored package of information published about topics specific to the information needs of your business, and allocate no more than an hour or two each week to digesting the information provided.

• Have someone else open your incoming mail and make sure they clearly understand that the only thing you want to see in your in tray is real business mail, and only then, if that mail is clearly and directly related to the activities of your main game.

In making sure that your deliberate focus is on your main game, and you are not wasting time and effort participating in sideshows, you will not only make a far better personal contribution to the success of your business, but you will also send a clear message to others, as to where they should be paying the most attention.

Are you as focused as you should be on your main game?

Do you have strategies in place to help you stay focused on your main game?

Is everyone associated with your business aware of what the main game is and where they need to put their focus?

Wednesday, November 11, 2009

Are You a Slave to your Business?

One of the perceived, toughest tasks for any business owner, is to find enough hours in the day to achieve even half of what needs to be done every day, to ensure that their business survives and grows to a point where they see a good return on the time, effort, and money invested.

I disagree with this common perception as I find that, as a general rule, if a business it is going to achieve success in the long run, it is more likely to do so if  the owner does not personally put in any more than 50 to 55 hours per week on a continual basis, once the initial business startup phase is over.

In my considered opinion, consistently working more hours than this per week, especially with the pressures that most business owners work under, will not only lead to reduced personal effectiveness, but will more than likely also have adverse effects on the health, general wellbeing, and most importantly, the personal relationships of the business owner.

Often, much of the time a business owner spends working in or on their business, becomes unproductive time for a whole host of reasons, but a key one being the old adage that the more time available, the longer required tasks will take to complete.

The key to striking the right balance between the time allocated to the business and time allocated to ensuring that physically, intellectually, and emotionally you are as fit as possible to be super productive when working, is to first set a limit on the average number of hours per week, you will devote to your business, over any given period in the future.

Once you have determined the maximum number of hours per week you will allocate to working in and on the business, you need work out how you will then complete all the tasks you usually need to complete each week, in the reduced time frame.

There is a real art in determining the amount of time you should allocate to each specific task, but if you start by looking at how long it currently takes you, and halving that due to the fact that you will be more focussed, more energetic and more determined to complete it in a specific time, you will have a good starting point.

The next step is a simple one, but requires a good self knowledge as to your own capabilities at various times of the day, and on different days of the week. What you need to do is break the week up into the number of timeslots necessary, which may be of different durations, to complete all of the tasks you need to complete for the week.

A couple of good tips are firstly, to set aside either one or two timeslots each day to deal with incoming e-mails and other correspondence and leave them alone at all other times, and secondly, when dealing with the key tasks requiring the most concentration have a “do not disturb under pain of death policy” to stop phone calls, staff, visitors and anything other than dire emergencies, from stopping the flow of your concentration.

The final thing you should do as part of this process, is identify whether or not some of the tasks you are allocating to yourself, are really the best use of your time, and/or could be better performed by someone else, with a lower skill set than your own.

If you are serious about assisting your business to become a long term success, take action now to reduce your hours, and you and your business will reap the long term benefits. The simple process above, if implemented effectively, should shave a minimum of 15 hours per week off the time you currently put into your business, without any negative effect whatsoever.

Do you want to continue to be a time slave to your business?

Would you achieve more in less time if you were more focused, more energetic and more determined?

How will you celebrate seeing the light and limiting your time input to no more than 50 to 55 hours per week?

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Tuesday, August 18, 2009

Two Magic Pills for Business Success

To be successful as a business owner, regardless of the type of business you operate, you need to insulate yourself from the negative aspects of selling yourself, your business, and your product or service, and at the same time, fully commit yourself to the ongoing development of the vital skills you need to have, in order to be truly successful.

This can be easier said than done, but with the right approach, you can achieving realistic outcomes in financial terms, from your investment of capital and time, in your business. This approach does, however, requires you to pop a pill or two for the overall good of your business.

The pills you need to swallow are the Two Magic Pills for Business Success. These Magic Pills are the tonic required to ensure a healthy future for your business. Taken daily, these Magic Pills will make a significant difference to the outcomes that you are able to achieve in your business. life.

As with all such magic remedies, there is a trick involved. The trick here is to develop the habit of taking these Magic Pills daily, for as long as you are in business. If you do, over time they will reduce or completely obviate, your need to call on others to help you to be successful.

The first Magic Pill is to take whatever steps that are necessary to develop and continually reinforce your faith in yourself. That is, you need to cultivate and feed a very strong self image. This is vitally important, as without one, you will find life as a business owner extremely tough.

A Google search on Self Image reveals in excess of 6,000,000 references, so there is no shortage of information available on this subject, and the sheer volume of references indicates the importance of the subject matter to all aspects of life, not only business.

This first Magic Pill needs to be accompanied by both the determination to never quit regardless of how tough the road to success may become, and having enough faith in yourself to repeat the right disciplines and actions until they become ingrained, and continue them for as long as it takes for you to eventually achieve success.

The second Magic Pill is to develop a strong ability to focus, that is, to become extremely efficient in your use of the time available to you, to conduct your business each day.

Focus is the most powerful tool a business owner can possess, so it is imperative that you develop your skills in this area. Focus allows you to accomplish more in less time by staying in the moment, and being completely attuned to the task at hand. See prevous posting titled Focus is everything in Business to see if you may be guilty of lack of focus.

A quick Google search for "ability to focus" will take you to a wealth of resources that you can tap into to improve your performance in this area. Find what works for you and put it into practice, and persist practicing until lack of focus is no longer an issue for you.

If your business is not doing as well as you had anticipated, ask yourself the following questions; Do you have stong faith in yourself and your abilities? Is your self image as strong as it must be if you want to succeed in the tough world that is today's business environment? Are you as focussed on the success of your business as you need to be? Is your focus in the right area?

Take these Two Magic Pills for Business Success everyday for an extended period, and you can virtually guarantee yourself, that your business will improve out of sight.